Source – hindustantimes.com
Nationalist Congress Party (NCP) chief Sharad Pawar’s campaign strategy in Maharashtra shaped the Congress’s line of campaigning in Jharkhand as it kept the focus on local issues, economy and jobs, and avoided getting into a debate on nationalism, as pushed by the Bharatiya Janata Party (BJP).
The state, where tribals play a key role in politics, witnessed a bitter battle of narratives. While the BJP made Article 370, Ayodhya and Citizenship Amendment Bill (CAB), now an Act (CAA), its poll plank, the Congress and its alliance partner Jharkhand Mukti Morcha (JMM) stuck to their tactic of keeping the rivals engaged on local matters, and limited their discourse on national issues to economic slowdown, price rise and unemployment.
The Congress had undoubtedly taken a leaf out of Pawar’s book as the Maratha leader during the Maharashtra elections successfully dodged the BJP’s nationalism narrative and extensively campaigned on local issues.
“It was deliberate on our part to keep the elections focussed on local issues and not fall into the BJP’s trap of making it nationalism-centered. We had also received feedback that there is strong anti-incumbency against BJP chief minister Raghubar Das and as such they will raise the pitch on Article 370, Ayodhya and the CAB,” said senior Congress leader Ajay Sharma. “We didn’t let that happen and kept the campaign entirely Jharkhand-centric.”
Sharma handled the Congress’s campaign in Ranchi and assisted the party’s Jharkhand in-charge, RPN Singh, in campaign strategy and planning.
He said the Congress also thwarted all attempts by the BJP to make it Prime Minister Narendra Modi-centric elections, as the ruling party decided to increase his number of rallies after assessing that the local leaders are not getting the required traction on the ground.
The Congress had crafted different campaign plan for each of the five phases of elections. The party had also planned to end the campaigning on December 18 with a rally by either Congress president Sonia Gandhi or party general secretary Priyanka Gandhi Vadra. The latter, eventually, addressed a public meeting along with JMM chief Hemant Soren at Pakur in the Santhal-Pargana region.
Former Congress chief Rahul Gandhi addressed four rallies across the state.
“For the first time in 18 years, the Congress was in a fighting-fit form and we gave our best. Besides, the in-charge [RPN Singh] camped in the state for 40 consecutive days which never happened in the past,” said the party’s state working president, Rajesh Thakur.
But Jharkhand BJP spokesperson Pratul Shahdeo dismissed the contention that the ruling party was on the back-foot on local issues and instead blamed the opposition alliance for polarising the elections.
“We started with ‘Ghar Ghar Raghubar’ campaign and talked about stability and development in the last five years of the BJP government. But the Congress and JMM leaders started polarising the elections by talking negatively about Article 370 and we responded by exposing their double standards,” Shahdeo said.
He claimed that the alliance also hit the panic button after getting the feedback that the minority voters were supporting the BJP in large numbers. “At the same time, national issues are always paramount for us. As far as increasing the Prime Minister’s number of rallies, the figures available suggest a clear 80.9% strike rate for him as compared to 18.1% that of Rahul Gandhi,” added Shahdeo.
But political analysts said the local issues dominated the poll discourse among a large section of voters during the elections. “Roti [bread], kapda [cloth] aur makaan [house] are important for all and they take precedence over national issues. Voters across the country have shown that they vote differently for national and state elections,” said LK Kundan, associate professor of the political science department at the Ranchi University.
The elections for the 81-member Jharkhand assembly were held in five phases between November 30 and December 20. The results will be declared on December 23.
As per their pre-poll agreement, the Congress is contesting 31 seats while the JMM 43 seats and the RJD seven.
On the other hand, the BJP and the All Jharkhand Students Union or AJSU Party could not come to an understanding and are fighting the elections separately.
“It is a ploy. They [BJP and AJSU] have been together for five years and will join hands after the elections. The people are seeing through their drama and will hand over a crushing defeat to them,” Sharma said.